Designer & Art Director based out of Louisville, Kentucky

Presentation Academy

Presentation Academy is the original all girls Catholic high school in Louisville, Kentucky. They were in need of a fresh recruitment campaign to position themselves as a top choice school. After 50+ alumni, student, and teacher interviews, a brand platform was created to set the foundation of the Presentation brand. Once complete, the marketing campaign was developed along with a handful of collateral pieces.

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 The chosen creative direction was inspired from the images and hand crafted signs and posters seen in women’s marches from past and present. The short, fearless phrases combined with bold color palettes seemed to be right on brand for Presentation.

The chosen creative direction was inspired from the images and hand crafted signs and posters seen in women’s marches from past and present. The short, fearless phrases combined with bold color palettes seemed to be right on brand for Presentation.

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 A library of short, strong phrases was created as supporting elements to be used on signage, collateral, advertising and swag.

A library of short, strong phrases was created as supporting elements to be used on signage, collateral, advertising and swag.

 One challenge was to turn a list of statistics into an inviting piece of literature. This stats sheet is used as an insert inside of their folders they give out during Open House.

One challenge was to turn a list of statistics into an inviting piece of literature. This stats sheet is used as an insert inside of their folders they give out during Open House.