Us Louisvillian's are proud of our southern hospitality and friendliness. This design had to reflect that trait, and it does so with the warm color scheme, playful custom lettering and a phrase that you'll hear quite often around here.
Along with our unique skyline, there are several symbols that are tied to our city. The Cardinal represents the University of Louisville and is also our state bird. Not only is the Belle of Louisville an icon, but along with the hot air balloons they represent events that occur during Derby week.
Read more about the project here.